Robertson Brothers Homes

Young Families

This was the second set of commercials we produced for Robertson Brothers Homes; we updated the previous year’s messages and included information about new communities they were developing.  Robertson also asked us to create two sets of commercials;  one was to be geared to the “empty nester” buyer and the other to young families.   We captured footage at three locations and then produced the commercials with subtle changes in the voice-overs, music beds and actors to differentiate the “empty nester” and young family messages.